Brand Visuals: Websites & Logos

Every piece of your visual branding speaks for you — you want to be sure it’s saying exactly what you want and what it needs to, to attract the right people your way. I create logos that authentically represent you and your business so that you can establish and build a well-recognized brand and business.

LOGOS

It’s easy to recognize big brands because of their logos; Nike, Adidas, Mercedes, Apple and tons more are known almost exclusively through their visual branding, and mostly through their submark or key graphic/shape. They’ve become so successful that they no longer need the name of their business to be included on anything visual — just the shape being present makes it an easily identified brand.

YOU CAN CREATE THAT SAME KIND OF IMPACT. You absolutely can establish that type of brand identity and brand awareness by taking the time to create a portfolio of visual branding that is authentic to you.

Let’s talk about authenticity.

You are your business whether you’re the face of it, producing a product, offering online services or creating art. Your energy, lifestyle, beliefs, and values make up the threads of your entire business energy, and those things should be translated through all aspects of the visual representation of your brand. This begins with your logo. Does the logo express what the business is? Is it balanced in colors, shapes, and fonts? Do you feel excited when you see it? Can you visualize expansion through your visual branding, seeing it on billboards, in publications or on presentations? Does it carry BBE - Big Business Energy? I made that up just now, as I’m typing this out and laughing a little. But it’s necessary and true!

The way other perceive your branding should tell them:

  • who you are

  • what you are passionate about

  • what you do or what you offer

And they’re also going to feel something. They won’t necessarily have the words for it, but they will feel a YES or a NO based on how they receive your business through your branding. If it’s a yes, they’ll browse your content and see if you’re able to offer them what they’re looking for. If it’s a no, they will move on, most likely because they’re not aligned with you or your business. THIS IS A GOOD THING. Having an authentic brand, that carries your true energy helps you to attract your exact right audience and repel the ones who don’t vibe with you.

You know the cliche saying that your vibe attracts your tribe?
YOUR VISUAL BRANDING attracts your ideal customers. The ones you LOVE to work with, who LOVE you and what you do, and a work flow with so much ease because of this alignment.

Brand Visuals include:
Logo (primary, recognizable)
Submark (icon(ic), and unforgettable)
Alternative Logo (creative layout of your primary)
Marketing materials like brochures, PDF’s and emails
Product Labels
Merchandise Design
and more

Brand Visuals by Astra Brand Design

WEBSITES

Ready to launch for the first time? Or maybe you want to launch new energy in an existing business and re-energize your website.

Regardless, I can start or shift the energy for you and keep it going with a killer website, an unforgettable logo and a lot of ease.

When you hear about a product or a person offering services that you feel you need, one of the first things you do is check out their social media and website. This is where the first impression is made and where the viewer begins to absorb your business energy. They decide within moments if you’re for them or not. If you are, they will peruse your website and see what you offer, if you know what you’re talking about, look for ways that hiring you might be beneficial to them, and ultimately, schedule a time to chat with you, or click the buy now button on your product(s).

That’s why a website is important to have; to stand as your digital resume for people to learn about you and what you have to offer.

Whether you’re a service based business who needs scheduling, an exclusive area for community members, invoicing capabilities and course material platforms…

Or you’re a product based business who wants a commerce space to sell and share…

Or maybe you simply want a space to share, educate, and provide resources for your passions.

I can create a website that fits your needs, looks amazing and functions with ease.